There is a concept in the art of selling, that selling the benefit works better than selling the product. Theodore Levitt a Harvard Business School Marketing Professor is known for a quote which goes, “People don’t want to buy a quarter inch drill. They want a quarter inch hole.”

What does this have to do with Christianity?

Well, Paul writes in Romans 15:2, “We should help others do what is right and build them up in the Lord.” In my words, we need to help people become more faithful and active Christians.

This means we need to help them choose to do the things that strengthen their faith in Jesus, and their connection and walk with God; prayer, worship, study, faith, hope, love, and service. To do this we should take a lesson from the sales and marketing world, and show them the benefit in terms of peace, joy, and hope that a faithful and active Christian life offers.

Dear Lord, we are your messengers here on earth, give us the motivation and initiative to help build up others faith, inviting them to worship and bible study, following your lessons and demonstrating the joyful Christian life through our own lives. In Jesus’ name we pray. Amen.

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I am sure you have heard the expression “I’ll believe it when I see it.” That is the opposite of how we need to live as Christians.

The Bible tells us is that we have to believe before we can see. We must have faith described in Hebrews 11:1 as, “..confidence in what we hope for and assurance about what we do not see.” or as Hebrews 11:6 says, “..because anyone who comes to him must believe that he exists and that he rewards those who earnestly seek him.” and Psalms 27:13 says, “I would have been without hope if I had not believed that I would see the loving-kindness of the Lord in the land of the living.”

Just like a builder does not start construction until he believes he will see his project complete. We need to believe in the promises God gives us, to answer our prayers, protect us, and guide us, and most of all forgive us, and then we will see these results.

Dear Lord, give us strength to believe before we can see. In Jesus’ name we pray. Amen.

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Many of us have had occasions in life where things looked so bad we had no idea how they could ever work out well. Then as time progressed, things changed and worked out. I like the expression, “even when we can’t see a way God can make a way.”

In Mark 10:27, “Jesus looked at them and said, “With man this is impossible, but not with God; all things are possible with God.”

We need to remember that no matter how bad things may seem to us, “all things are possible with God.”

Dear Lord, help us to remember that you can always make a way for things to work out for us. Help us put our trust in you and believe that with you all things are possible. In Jesus’ name we pray. Amen.

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Jesus says in Luke 6:38, “Give, and it will be given to you: A good measure, pressed down, shaken together, running over, will be poured into your lap. For the measure you use will be the measure you receive.”

The direction in this verse is pretty clear, that if we give, we will receive. However, I think the second sentence has a deeper message. “For the measure you use will be the measure you receive.” The message is not how much we give, but the attitude we have in giving. If we give reluctantly, worried about what is being done with “our” gifts, God is likely to treat us the same way.

But if we give generously, with the confidence that God always provides, we will receive with the same “measure” or generousity.

2 Corinthians 9:8 tells us, “And God will generously provide all you need. Then you will always have everything you need and plenty left over to share with others.”

Dear Lord, you provide all we have, and can give us much more, or much less, at your will. Help us remember then to give with a generous measure and you will allways give us everything we need and plenty left over. In Jesus’ name we pray. Amen.

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The other day, I saw a short video of some “bully-proofing” techniques a martial arts organization was teaching young children. The technique began with looking the bully in the eye, and telling him or her that they are not going to let themselves be bullied. Their training went on to include other defensive techniques, but it started with displaying resistance and confidence.

This is somewhat like how the Bible tells us to act in the face of the devil’s temptation.

Paul tells us in 1 Corinthians 16:13, “Be on your guard; stand firm in the faith; be men of courage; be strong.”

James 4:7 tells us, “Submit yourselves, then, to God. Resist the devil, and he will flee from you. ”

With God, we can overcome anything the devil may throw at us.

Dear Lord, you have power over all things, including the devil. Help us have the confidence in your power and support to stand firm and resist the devil, so he will depart from us as promised. In Jesus’ name. Amen.

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